Tuesday, November 18, 2014

Web 2.0, Social Media, and Libraries

Increasingly, social media has played a role in the outreach of libraries and archives. It is an relatively fast and easy way for libraries to interact with their patrons. According to the readings the follow trends in the use of social media have become prominent:

Library 2.0 and Folksonomies: Interactive tagging (also known as folksonomies) might be a nice way for libraries to include their patrons in the cataloging process. User-created tags (such as those created when using Twitter or Flickr) can be added to library materials within an OPAC. User-created tags often times might be more useful for patron since they are not bound by the fancy jargon of controlled vocabulary systems like LCSH where sometimes the subject heading is not something that would appear clear to someone outside of the library profession.

Instagram: Public libraries and museums have been utilizing instagram to share photos of activities or special events. I found that instagram is more often used in museums and archives to promote specialty documents and collections like the Smithsonian and Natural History Museums are currently doing.

Facebook/Twitter: these two social media sites have become a part of our everyday lives, and information institutions have been taking notice. Libraries and archives use Facebook almost as a secondary web page where they list their hours of operation, location, and post upcoming events. Twitter on the other hand is most often used to promote activities or re-tweet interesting and relevant tweets that agree with their missions/purposes or posts that might be of interest to the communities they serve .

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